Video marketing has been steadily growing since it was first introduced, with 86% of businesses now using video as a marketing tool, a slight increase from 85% back in 2020.  However, businesses are now using video across more and more areas of their business, which is why the demand for video filming studios and locations is in such high demand across the UK.

Areas that businesses are using video marketing vary, but they include:

• 32% of businesses using video for sales.
• 29% of companies are using video in their operations and admin messaging.
• 27% of businesses use video for HR.
• 24% of leadership messages for businesses use video.
• 20% of businesses use video for product management messages.
• 19% of customer support messages are made with video.
• 10% of businesses use video within their finance department messages

Some examples of this include video training and CPD, video sales quotes, research demonstrations, video assembly instructions over written instructions, and videos for employees about health and safety.  Whilst there is some scope for a more organic feel in this video, using the right production space means not only a more professional finish but also that the video footage won’t age as quickly and can be used for multiple purposes.

Renting filming studio space for business and video marketing

Renting studio space to create business and marketing video collateral can involve time, stress, and a lot of calling around.  However, choosing an office space with production space on-site means that you are able to access filming facilities and equipment much more easily.

For more information about office space rental with video studios on-site, take the virtual tour or get in touch with Tannery Studios in Surrey.